Singapore Airlines Hrm Essay

Introduction It is common knowledge for companies to focus on quest profit-maximizing objectives, and creating new marketing strategies to lure customers to their products or services. However, it moldiness be properly supplement with the recruitment and selection of even off great deal in the governance or companies exponent face the speak to of non doing so. Human imagery practiti iodinrs and managers check often dwelling heavy emphasis in the grandeur of the kind-hearted resource function in each organisation and it is infallible that any firm best asset always lies within the tender-hearted element. Despite all these knowledge, many organisation decisions signify differently and often place human resource at a lower priority compared to other business social unit much(prenominal) as marketing and sales favour. Strategic approach for recruitment and selection preempt aid the companies to consistently gain and grade forward its competitive reward. H uman Resource (HR) brush off coif as a strategic partner for any organisation and a holistic approach to all the various human resource functions such as development and rewards management can as well as aid the companies to further their reward in the industry. combative Advantage Competitive advantage is achieved when an disposal develops a skill base or system that is not followed by current or potential competitors, and maintaining competitive advantage means it is non-duplicable (Barney 1991). Barney (1991) identified that competitive advantage can be provided via human capital resources such as skills, judgments and intelligence of employees. By using the resource-based view model (RBV), a firm resources can be a source of sustainable advantage (Wright, McMahan, and McWilliams 1994). The besotted recruitment and selection process forms one of the cornerstones of the SIA HR strategy (Blakeny 2008) where SIA managed its people capabilities to the maximum that s atisfied the intravenous feeding criteria i! n Barney (1995) Value/Rare/Imitability/Organisation (VRIO) framework of...If you extremity to belong a full essay, order it on our website: OrderCustomPaper.com

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